- Resources

Papers, interviews,
and strategic writing.

What we think, what we have learned building, and the people we think have the best takes

Case study
AI is intelligence, not software.
Almost every company we meet is buying AI as software: a licence, a feature, a pilot in one department. The companies that will still be interesting in five years are building it as infrastructure - distributed across the business, shaped by their own context, and owned end to end.
Naibu Team · 6 min · Jul 2026
Interview
Integration as IP: When Your AI Stack Becomes Your Moat
Owning the full pipeline compounds advantage with every iteration.
Thomas Benham · 8 min · Jul 2026
Opinion
Probabilistic Thinking in a Deterministic World
Why certainty is overrated and how to design systems that thrive on ambiguity.
Thomas Benham · 10 min · Jun 2026

More from our team - on Medium

External article
APIs Integration and the Ecosystem
Exploring how APIs connect systems, enable ecosystems, and drive integration strategy.
Read on Medium
medium.com/@nebo333
External article
Realizing AI ROI in NLP
Practical approaches to measuring and maximizing return on investment in natural language processing.
Read on Medium
medium.com/@nebo333
External article
Sentiment Analysis: Tried and Applied
Real-world applications of sentiment analysis and lessons learned from implementation.
Read on Medium
medium.com/@nebo333

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A monthly letter on AI strategy, new research, and lessons from the field. No fluff, no spam.